HLT Consulting Website
Startup Website
Happy Life Together Consulting is a management consulting firm based in Taiwan. This website was created as the company wanted to establish an online presence as early as possible, advertising its professional services and celebrating its every milestone as the business continues to grow.
Due to the fact that the business was relatively new, it did not have much content (success stories, projects, and more) to begin with. Thus, every new news/achievement from the company should be the first thing visitors see when they visit the site. Similarly, the landing page should be concise, grabbing visitors’ attention with the available content and information. Last but not least, a CTA button was included on pages with the highest potential traffic to encourage visitors to contact the business via the online form.
Businesses like consulting firms are built around clients’ success stories and milestones, therefore, it became clear that the news section (including a landing page hero with headlining news) should be centred at the top to draw the attention of visitors.
The landing page should be simple and concise, with the most relevant information at this stage presented.
A CTA button was created on pages with the highest potential traffic (homepage and service pages) to lead visitors to the contact page. Its close proximity to the footer of the page (where the company’s contact info is shown) also provides easy access for visitors searching for those information.
